Listing Inspection Strategy for the Realtor.
At AmeriSpec we understand the Real Estate industry and we know how to provide inspection services which assist the Realtor to list and sell more property.
It is with this thought in mind we have developed the AmeriSpec Sellers Assistance Plan (ASAP) listing inspection program. The following points outline the basic marketing strategies which can be used with the ASAP Program to help you list and sell more real estate:
The initial benefit of ASAP to the Realtor is to use it as listing tool which provides an incentive for potential vendors to list with you (vs. listing with the competition) ... the result being a larger number of listings. Our pricing schedule makes it a feasible and affordable option for the Realtor to provide this service for their clients.
In order to "steal" these listings from the competition, you have to show potential sellers that ASAP is a part of your marketing plan to sell their house. Promotional materials can be provided for inclusion into your listing presentation.
In order to differentiate your listing from the crowd we provide "INSPECTED BY" signage to accompany your Realtor "FOR SALE" sign and artwork to be included in your advertising. You might also try including this message in your MLS description and listing information.
A complimentary Property Enhancement Report and video are supplied which demonstrate to your vendors how they can help to maximize the emotional appeal of the home.
Once potential purchasers have been made aware that a professional home inspection report is available, the AmeriSpec Report then becomes a closing tool which you can use to build confidence in the condition of the property and to justify the asking price. Even if there are deficiencies in the house, there will be no surprises which allows you to have already accounted for them in the asking price. Realtors who use this approach have found it to be extremely valuable.
Overall, the primary advantage of using the listing inspection is to allow you to maintain control of the deal with complete information. We know that the best sales people always try to maintain control of their deals, and by disclosing property condition up front, there will be no surprises which could take that control factor away. At AmeriSpec, we work with you to help you maintain that control, sell more real estate and retain those commission dollars.
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AmeriSpec Home Inspection Service
PO Box 62892
Colorado Springs, CO 80962
Office: (719) 683-5999 or (719) 548-1717
South Metro Denver, Douglas & Elbert Counties: (303) 663-2829
Toll Free: (800) 444-9879
FAX: (719) 683-2791
E-mail: amerispec@family-biz.com
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